Moz

Which piece of information should your users know that they never know?

The name of the application they’ve been using every day for 10 or 20 years. Typical dialogue goes something like this:

User: It’s crashing. I can’t open it.

Me: What is crashing? What application?

User: Oh, I don’t know. I think it’s called Microdobe Macropedia or something like that. Or Mozzarella Flatfox. That is your job.

Me: ๐Ÿคฏ

I just can’t imagine using something for years and not knowing what it’s called. The lack of awareness and curiosity is astonishing.

Hard No

Why did users start calling computers “hard drives?” That confused me greatly when I started working help desk. I just can’t imagine how that happened as the average user never even sees a hard drive.

So how in the hell did that become so common back in the day?

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